The Four Steps to Close a Sale
I think you’d agree that whether you’re selling a product or inviting someone to join your business, trying to close a sale is the most critical phase in a sales presentation. Yet so much of closing a saledepends on what happened before you got there.You must have done your probing right. You must have presented the product or opportunity correctly. You must have also built up a rapport between you and the prospect. All of these are essential to reaching that final step, to close a sale!
When you reach the closing phase, the most important thing to remember is this: you must BELIEVE you can close it! The secret to guaranteeing the close is to make your prospect see the product or service through your eyes. They must feel that you’re 100% confident that what you’re selling can really help and benefit them.
So let’s say that you’ve done all of the above and finished the actual presentation. The prospect hasn’t exactly jumped up and screamed, “Yes!” with excitement to purchasing your product or partnering with you. Here’s what you can do to get them to a successful close:
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